June 18, 2020

Evolving Alongside the Increased Broadband Demand

After being forced to update their digital transformation efforts, businesses everywhere began moving their operations online to accommodate the “new normal”, resulting in a massive amount of pressure on broadband infrastructure – key to maintaining productivity and information flow from a business standpoint.

Considering this, industry leaders need to start looking at opportunities for the ICT sector to evolve, offering services and solutions that will positively impact economic growth and the well-being of citizens. Take, for example, the decision to replace copper telephone lines with fibre – a resolve that increased bandwidth speed by 600%.

It is this type of thinking that needs to be adopted: How do we improve on our present infrastructure to accommodate the influx in demand, considering the ambiguous timeline of our current situation?

The potential that this kind of thinking provides will encourage telecommunications companies to better harness emerging technologies needed to provide high-speed and high-quality infrastructure and services – technologies that depend on innovation and global competitiveness.

In Kenya, specifically, ecosystems like M-Pesa, Ushahidi and iHub have all realised the value telecommunications can offer, not only for themselves but their customers too. By driving Internet adoption and transformation, much like these companies did – we can continue to aid Kenya’s digital-first evolution and fuel the need for more advanced infrastructure that inspires next-generation technologies.

Widespread broadband communication systems will underpin a dynamic and connected information society that is more inclusive, unbiased and more growth driven.

“The Internet is the great enabler of contemporary communications. High-speed Internet access, or broadband, is a robust and growing platform that has widespread benefits to society and modern economies,” said Tonny Tugee, SEACOM Managing Director for North East and East Africa. “With broadband being provided over cable networks, telecommunication companies like SEACOM are able to offer widely available and highly capable fibre solutions for businesses and home users alike.”

Currently, supportive tech policies are aiding in the development of infrastructure, creation of local content, and public-private partnerships. Understandably, the data that emerges from the current period of intensified bandwidth usage will be helpful to begin designing for the future – one which SEACOM Kenya is already working towards.

Given the solutions already at our disposal, SEACOM Kenya will continue its agile development to promote growth, increase network capacity and deploy technologies. This is to overcome supply-side challenges for optimal evolution of next-generation technologies and to better aid the people of Kenya, and beyond.

For more information regarding SEACOM Kenya and our services, visit our website.