June 12, 2023

SEACOM business internet access: EIA vs BIA vs DIA

Reliable internet connectivity stands as an indispensable element for achieving business success. In the modern era, it has become an essential requirement, fueling growth, sales and collaboration for enterprises and small businesses alike. In the fast-paced realm of digital transformation, internet access serves as a critical consideration for companies aiming to thrive.

There is no one-size-fits-all solution to internet access; the ideal solution depends on the size and needs of each company. While some enterprises may solely require internet access for email communication and video conferencing, others depend on it to handle large data volumes or facilitate seamless e-commerce operations.

Irrespective of your distinct needs, SEACOM Business offers a range of internet access services tailored for enterprises in Kenya. These encompass enterprise internet access (EIA), broadband internet access (BIA) and direct internet access (DIA). However, it is crucial to understand the distinctions between these services and identify the one that aligns best with your unique requirements.


We offer three distinct internet access services to cater to various business needs. Firstly, our EIA service is specifically designed to provide a 1:1 uncontended connection. It ensures high-speed, low-latency and unshaped fibre optic internet access exclusively for enterprises. With industry-leading service level agreements (SLAs), this service is hosted on our globally recognised fibre network. It delivers reliable last-mile fibre optic connectivity directly to your offices, guaranteeing exceptional performance.

Secondly, our BIA service is tailored for small-to-medium-sized enterprises (SMEs). It provides a cost-effective solution for high-speed connectivity utilising our acclaimed fibre network infrastructure. With uncapped and unshaped connectivity, this service offers robust and reliable internet access to meet the requirements of SMEs.

Lastly, our DIA service grants customers high-speed, low-latency access to the internet through a network comprising multiple Global Tier 1 providers, a mesh of subsea and terrestrial routes, and optimised routing to key African operators, service providers and CDN networks. This service comes with a 99.9% SLA and supports service line rates of up to 100Gbps on a single interface. Additionally, we offer burstable capacity on demand, making it an ideal choice for growing businesses.

No matter the size or specific needs of your enterprise, we have the right internet access service to cater to your requirements and support your business growth.

The transformative power of reliable internet connectivity for business growth

Reliable and fast internet connectivity is a critical factor in driving business growth and ensuring success. Its impact on revenue generation, customer experience and effective communication is well-documented and cannot be underestimated. Moreover, the benefits extend beyond individual businesses, positively influencing entire nations.

According to a World Bank report, a 10% increase in broadband penetration can lead to a 1.4% increase in gross domestic product (GDP) growth in developing countries. Similarly, a study by Deloitte found that SMEs with a strong web presence and internet connectivity can grow revenue up to 22% faster than those without reliable connectivity.

The consequences of an interrupted internet connection, even for a short period, are profound for businesses. It hampers employee communication, impedes research efforts and disrupts routine online tasks, ultimately impacting the overall functioning and financial performance of the business.

Tips for optimising internet access

For optimal internet access, it is crucial to select a fibre optic connection. This type of connectivity surpasses others in terms of speed, reliability and stability. Thus, it is essential to choose a reputable business internet access provider who has a strong track record of service delivery and access to local infrastructure and data centres.

In addition, it is advisable to have a redundancy plan in place to minimise the potential impact of downtime and ensure uninterrupted connectivity. These plans and strategies should be scalable to accommodate business growth and include provisions for infrastructure updates when necessary.

Regardless of the size of your company, reliable internet access is indispensable in today's business landscape. By familiarising yourself with the available services, you can make well-informed decisions regarding your connectivity options. For more information or to get a quote for our connectivity services, email us at marketing@seacom.com or leave us a message.

SEACOM owns Africa’s largest network of information and communications technology (ICT) infrastructure, including fibre optic networks and subsea cables. We offer a wide range of industry-leading scalable ICT solutions for large companies that operate throughout the region.

SEACOM is privately owned - making it adaptable to the needs of the client. We are the preferred ICT and internet connectivity supplier for African enterprises. We can guarantee fast, reliable and secure internet and networking services at affordable prices.

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