December 12, 2022

How to create an effective strategy for business continuity

Maintaining business continuity is more important than ever with the increased demand for fast and uninterrupted cloud services from a customer base with constantly shifting demands. Business continuity is a company’s readiness to deliver on its key functions without disruption due to security breaches, power outages, equipment failures and other incidents.

Any continuity strategy must be able to maintain customer connectivity and scale up quickly to keep up with supply levels that are always increasing. To ensure effective business continuity, more companies are turning to cloud computing. Planning can assist in overcoming setbacks in the event that critical systems fail or crucial data is lost.

A highly secure method to ensure business continuity for your digital assets is to back up and protect your data in the cloud. Your data will be recoverable if it is lost, damaged, or stolen if it is copied on at least one remote server.

Serverless computing supports business continuity

By scaling as necessary, serverless computing enables businesses to respond to market demands. Companies use resources and adjust them as necessary, paying for what they use (instead of pre-buying). This allows service providers to focus entirely on critical business functions as well as develop and roll out new features. Customers can purchase services as needed, choosing the providers themselves.

Although the name "serverless" implies that there are no servers, it actually refers to a service model where the setup, management and maintenance of the "behind the scenes" aspects are outsourced to external service providers.

Ensure business continuity with the cloud

Even if your employees are unable to come to work, they can still access their applications and files from another device in another location thanks to cloud computing models. In cloud computing, all data is processed and stored online. This facilitates remote work and business continuity in case something were to happen to your workforce or premises.

With a cloud-based business continuity solution, enterprises are no longer tied to specific locations or devices. Remote and distributed employees benefit from improved availability and collaboration. Businesses can continue operating if they have cloud-based capabilities in the event of a pandemic or socio-economic crisis in the future.

Improve operational resilience with a scalable solution

Operational resiliency is facilitated by the cloud. Businesses benefit from maximum uptime and a flexible computing solution with true seamless connectivity and cloud-based computing.

The cloud's scalable model ensures that businesses can grow their computing capacity as their requirements change. High levels of productivity and fluctuating demands are supported by this. Organisations can benefit from uninterrupted computing power and storage capacity even during the busiest times of the day, month, or year.

Improve data security

Improved data security is a major benefit of cloud-based business continuity solutions. Cloud data backups can take place instantly or on a predetermined schedule. To ensure high levels of business continuity and disaster planning, this can be automated. Low levels of data corruption make cloud-based business continuity more reliable, and it's easier to recover and restore cloud-stored data.

A move to the cloud is a convincing one for numerous reasons. Along with efficiency, flexibility and cost, it's also essential to ensure that backups and system failures cause the least amount of disruption possible. Equipment and maintenance is outsourced, which means that resources and expertise are allocated to keeping things effectively running at all times.

Compared to when the servers were managed on-site, there is less downtime, quicker recovery times and much more rigorous security management. If a company has multiple sites, neither the need for travel to sites in difficult or remote locations nor the requirement to sync software on numerous sites is required.

The shift to the cloud is advantageous for businesses for all of these reasons. Only 35% of people in the tech field are not using serverless technology. It provides the end client with what they need - better service that is faster and cheaper - in an era of innovation and agility.

Establish business continuity for cloud services

While public cloud service providers offer high levels of federal and cyber security, it's still prudent to consider business continuity for your cloud service provider. It is possible that they lose data or experience a large-scale distributed denial of services (DDoS) attack, or they may simply go out of business.

Ensure that the service quality is defined in the service level agreements (SLAs) with your cloud service provider. Details on the minimum uptime levels, the security and privacy of your data, the infrastructure and security standards for which they are responsible, and expected performance and computing power should all be included. If services are interrupted, the cloud service provider should pay compensation.

Business continuity on-site and off

Business continuity will be improved by having a backup of critical data and intellectual property on a secure on-premises server. Your most important digital assets need to be backed up somewhere in case a remote cloud provider experiences a significant security breach or data loss. Businesses can distribute risk with cloud-based business continuity model that also includes on-premise backups if required.

This hybrid environment incorporates redundancies that ensure business continuity. Large enterprises in Kenya can choose from a variety of cloud computing services offered by SEACOM Business. For more information or to get a quote for our cloud solutions, email us at marketing@seacom.com or leave us a message.


SEACOM owns Africa’s largest network of information and communications technology (ICT) infrastructure, including fibre optic networks and subsea cables. We offer a wide range of industry-leading scalable ICT solutions for large companies that operate throughout the region.

SEACOM is privately owned - making it adaptable to the needs of the client. We are the preferred ICT and internet connectivity supplier for African enterprises. We can guarantee fast, reliable and secure internet and networking services at affordable prices.

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