May 12, 2022

How cloud transformation brings about new business experiences

The cloud is transforming business, opening up new avenues for innovation, collaboration and cost-cutting. Fortune 500 companies are predicted to generate more than $1-trillion in value from the cloud, with global cloud revenue rising from $408-billion in 2021 to $474-billion in 2022.

With its artificial intelligence (AI) capabilities and multi-channel user experience (UX), the cloud is a disruptive technology that provides improved performance. New business experiences are being created all around the world thanks to mobile-first applications, the internet of things (IoT) technologies and data-driven innovation.

Businesses are transitioning from an office monoculture to a cloud-optimized collaborative ecosystem. Large multinationals are becoming more agile by removing data silos and implementing cutting-edge technologies to accelerate the innovation cycle and improve operational processes.

Enterprises can provide differentiated digital experiences by using cross-channel data. Personalisation based on machine learning and AI gives businesses a competitive edge. Virtual machines that are easily scalable are replacing outdated technologies with rigid architecture. Pay-per-use payment models, such as those offered by SEACOM Business, make cloud integration more affordable for enterprises.

The cloud is reshaping the business world

The transition to digital channels necessitates a high level of scalability, and SEACOM Business provides cloud services that make it simple for businesses to respond to demand surges. Customer usage can vary at different times of the year and can lead to system crashes. Companies can rest easy knowing that their servers will be able to handle increased data traffic, especially during peak periods, thanks to our cloud solutions.

Advanced analytics provide real-time transparency and can be easily managed from a centralised remote console. For company leaders, data gathered on the cloud has given rise to new business experiences. The cloud provides critical human resource insights that can be used to promote employee retention.

The cloud enables HR to monitor where resources are being used effectively and reduces staff turnover by identifying trends in employee satisfaction and engagement using machine learning software. Business leaders can make better decisions if they have more visibility.

The cloud improves innovation and profitability

For large enterprises, the cloud accelerates the innovation cycle, allowing new product and service offerings to be delivered in less than six months. Big firms have been able to minimise their research and development (R&D) time by using data-driven responses to market changes. Automated infrastructure for deployment has reduced the time it takes for new services and products to reach the market once they are ready for launch.

Demand forecasting is made possible with cloud-based analytics, allowing large businesses to gain new levels of agility, which translates to higher profits. According to studies, companies who use the cloud to enhance their IT systems can earn between $10-billion and $15-billion in global earnings before interest, taxes, depreciation and amortization (EBITDA).

New cloud-based technologies aid in the standardisation of global operations processes. Companies don't have to waste time and resources developing their own technology when they choose off-the-shelf cloud solutions like those provided by SEACOM Business. Cloud-based solutions can be implemented quickly and easily, allowing businesses to focus on other priorities.

Factors to consider while migrating to the cloud

While the advantages of cloud transformation are undeniable, skeptics are concerned about security, compliance and configuration issues. While it is important to acknowledge these concerns, when businesses choose a reputable supplier like SEACOM Business, these issues tend to fade away.

SEACOM Business provides advanced security with its cloud services by partnering with leading cybersecurity providers. While there may be some technical challenges with the integration of legacy systems, our cloud architects are there to support enterprises every step of the way. Businesses can stay in control with customisable contracts and our industry-leading service level agreements (SLAs).

Successful cloud strategies are aligned with overall business strategy

Large-scale operations have become more adaptive to shifting market conditions thanks to analytics-driven transformations that leverage the cloud. Enterprises become more agile and innovative thanks to cloud-enabled solutions that ensure competitive distinctiveness.

Companies should consider choosing a cloud service provider that offers enterprise-grade solutions that are tailored to their needs. SEACOM Business is familiar with the needs of Kenyan companies and can facilitate a smooth transition to the cloud. For more information or to get a quote for our cloud solutions, email us at marketing@seacom.com or leave us a message.


SEACOM owns Africa’s largest network of information and communications technology (ICT) infrastructure, including fibre optic networks and subsea cables. We offer a wide range of industry-leading scalable ICT solutions for large companies that operate throughout the region.

SEACOM is privately owned - making it adaptable to the needs of the client. We are the preferred ICT and internet connectivity supplier for African enterprises. We can guarantee fast, reliable and secure internet and networking services at affordable prices.

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